✓The NRF Retail's Big Show Europe is the benchmark trade show dedicated to retail, marketing and sales in Europe.
✓The show covers the entire retail ecosystem: marketing and selling, equipment and services for points of sale, internet and
✓Decore Studio Events supports brands and companies looking to stand out at the NRF Retail's Big Show Europe with bespoke stands, de
What we do: Decore Studio Events designs and builds custom exhibition stands for exhibitors. We do not sell floor space or entry tickets: to book a space or a badge, contact the show organiser.
What is the NRF Retail's Big Show Europe?
The NRF Retail's Big Show Europe is the benchmark trade show dedicated to retail, marketing and sales in Europe. Held at Paris Expo Porte de Versailles, it brings together the key players in European and international retail around the major trends, innovations and solutions transforming the sector.
The show covers the entire retail ecosystem: marketing and selling, equipment and services for points of sale, internet and intranet solutions, decision-support tools and management services. It acts as a growth accelerator for companies committed to the digital and strategic transformation of commerce.
Decore Studio Events supports brands and companies looking to stand out at the NRF Retail's Big Show Europe with bespoke stands, designed to showcase your solutions and capture the attention of retail decision-makers.
Practical information
Dates, opening times and venue
Dates: 15 to 17 September 2026
Venue: Paris Expo Porte de Versailles, Paris, France
Trade-only show (badge required)
Getting there
Metro: line 12, Porte de Versailles station (2 minutes' walk)
Tram: T2 and T3a, Porte de Versailles stop
From Roissy CDG: RER B + metro line 12 (around 60 minutes)
On-site car park available (paid)
| Stand type | Guide budget | Ideal for |
|---|---|---|
| Modular stand | €300 to €500/m² | Exhibiting several times a year at the best cost |
| Bespoke stand | €600 to €1,500/m² | A unique image and premium materials |
| Double-decker stand | €1,000 to €2,000/m² of built area | Doubling your space without renting more floor |
| Turnkey | On quotation | Delegating everything, from design to dismantling |
Entry fees and stand costs
Visitor ticket prices
The NRF Retail's Big Show Europe is trade-only. Access requires prior online registration and proof of activity in the retail sector or its ecosystems.
Professional visitor badge: online registration required
Access to conferences included depending on the package chosen
Press accreditation: free on request
Your visibility deserves better than a standard booth.
Request a quoteCost of exhibiting
The budget for a stand at this show depends on the booked surface, the location in the hall and the level of finish you want. As a guide:
- Organiser shell scheme: 300 to 500 € per sqm, standardised solution
- Custom modular stand: 400 to 800 € per sqm, reusable across several shows
- Custom-built stand: 800 to 2,500 € per sqm, including design, manufacturing, transport and assembly
For a precise figure, our team delivers a detailed quote within 48 hours, 3D render included.
Show programme
The NRF Retail's Big Show Europe offers three days of packed content: conferences, live demonstrations and networking sessions led by international retail experts.
Conferences and keynotes: expert talks on European retail trends
Hands-on workshops: digital transformation, customer experience, omnichannel
Product demonstrations: innovative solutions for retail marketing and sales
Case studies: real-world feedback from retailers and solution providers
B2B networking: meetings between decision-makers, buyers and suppliers
The NRF Retail's Big Show Europe in numbers
Based on recent editions:
Several hundred international exhibitors
Thousands of trade visitors from many countries
Sectors covered: Marketing, Retail Equipment, Digital, Decision Tools
Paris Expo Porte de Versailles: one of the largest exhibition centres in Europe
A 100% professional audience: retail decision-makers, buyers and suppliers
Why exhibit at the NRF Retail's Big Show Europe 2026?
Exhibiting at the NRF Retail's Big Show Europe means:
Meeting European and international retail decision-makers and buyers directly
Presenting your solutions to a 100% professional, qualified audience
Boosting your brand's profile across the French and European retail market
Generating qualified leads and direct business opportunities
Positioning yourself as a key player in the transformation of retail
In a fast-changing retail market, the quality of your presence at the show sends a strong signal to your prospects and partners. A well-designed stand is your best salesperson.
Decore Studio Events designs and builds bespoke exhibition stands for the NRF Retail's Big Show Europe. Graphic design, manufacturing, delivery and installation in Paris — we handle the entire project.
FAQ
Is the NRF Retail's Big Show Europe open to the general public?
No, the NRF Retail's Big Show Europe is strictly reserved for professionals. Access requires prior registration and proof of professional activity in the retail sector or its ecosystems.
What types of company exhibit at the NRF Retail's Big Show Europe?
The show welcomes companies from every area of retail: checkout and payment solutions, management software, e-commerce and omnichannel, store fit-out specialists, marketing providers, and data and AI solution suppliers.
When should you register to exhibit at the NRF Retail's Big Show Europe 2026?
It is advisable to register several months in advance to secure the best locations. Stand applications usually open early in the year. Contact the organisers now to secure your space for September 2026.
Does the show offer conferences alongside the exhibition?
Yes, the NRF Retail's Big Show Europe runs a programme of conferences, workshops and keynotes led by international experts. Sessions cover digital transformation, customer experience, new technologies and sales strategies.
Can Decore Studio Events build my stand at the NRF Retail's Big Show Europe?
Yes. Decore Studio Events specialises in designing and building bespoke stands for trade shows, including the NRF Retail's Big Show Europe at Paris Porte de Versailles. We handle everything: design, manufacturing, transport and installation. Contact us for a free quote.
Further reading 📚
▸ VivaTech 2026
▸ Educ@tech Expo
▸ Data Centre World Paris
▸ Paris Franchise Expo
Every project is unique. Tell us about your show, your floor space and your goals, and we'll come back to you with an initial concept and a detailed quote within 48 hours.
